WEBINAR: Medicare Drug Price Negotiation - From Selection to Strategy: Navigating IPAY 2028

Access to this On Demand webinar is by request only. Click here to request access.

With CMS now releasing MFPs for IPAY 2027 and preparations already underway for IPAY 2028, the landscape continues to shift. This focused 1-hour webinar brings together advisors from Verpora and Manatt Health — joined for the first time by a US payer perspective — to examine what’s changing and how manufacturers should respond.

Unlike our previous IPAY webinars, which focused on lessons from previous cycles, this session looks ahead — addressing early strategy for selected products, the inclusion of Part B medicines, and the impact of broader political and regulatory developments.

In this session:

  • How CMS’s approach has evolved between IPAY 2026 and 2027 — and what that signals for IPAY 2028

  • The new complexity introduced by Part B inclusion in IPAY 2028

  • Manufacturer strategy: how early preparation shapes outcomes

  • Most Favored Nation (MFN) pricing pressures and negotiation dynamics

  • The payer response: formulary strategy, unintended consequences, and future readiness


Thinking ahead to IPAY 2028 or preparing for possible selection?

Use Verpora’s insight to sharpen your early strategy and better understand what’s coming.

Email wanda.lesowiec@verpora.com to start the conversation.

 

Request Access

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Speakers

Adam Buckler, Verpora


Adam Buckler
VP Innovative Contracting
LinkedIn

Omar Ali, Verpora


Omar Ali
Head of Payers, Verpora
LinkedIn

Chris Webber, Verpora


Chris Webber
Head of Negotiation, Verpora
LinkedIn

 
Ross Margulies, Manatt Health


Ross Margulies
Partner,
Manatt Health
LinkedIn

Drake Reiter, Priority Health


Drake Reiter
Director, Pharmcy Operations, Priority Health
LinkedIn

 

Webinar Disclaimer: This presentation is for discussion purposes only. No part of this presentation is intended as legal advice. This presentation is based on non-confidential, publicly sourced intelligence. Views expressed by the speakers are personal opinion and should not be attributed to anyone else. No part of this webinar may be reproduced for commercial purposes without the express permission of Verpora and Manatt Health.

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