On Demand Video
Global Innovative Contracting knowledge and insights, exclusive payer perspectives and the latest updates on the market access landscape in our achive of Fireside Chats, webinars and short videos
Keynote: Tomorrow's NHS without NHS England - What is the future for Pharma?
Through the eyes of Omar Ali - a former NICE insider; a 30,000-foot full-throttle take on the collapse of NHS England's structure – and the ripple effects across commissioning, VPAG, NICE, ICBs and pharma's next move.
PCSK9s - Contracting for Competitive Advantage : IC Fireside Chats - Episode 9
Unlike cheap oral drugs, early PCSK9s were high-cost injections — and a tough sell. But one manufacturer used a VBA to secure trust and gain early access.
Failure! What unsuccessful VBAs reveal about success : IC Fireside Chats - Episode 8
Why do innovative contracts fail? Omar Ali and Adam Buckler explore real-world VBAs that didn’t launch—and what those failures teach us about doing it right.
Stakeholder Engagement - Empowering Physicians : IC Fireside Chats - Episode 5
Physician buy-in can make or break an innovative contract. In this episode, we explore real-world strategies to engage prescribers, overcome resistance, and drive adoption.
Stakeholder Engagement - Addressing Payer Challenges : IC Fireside Chats - Episode 4
A bold performance-based contract looked like a win—until a key stakeholder pushed back. In this episode, we explore why stakeholder engagement is critical in Innovative Contracting. in cell and gene therapy.
Seminar: Payer & Pharmacy Perspectives – What Lies Ahead?
Discover how evolving NHS data systems and payer priorities are reshaping market access. Verpora experts Omar Ali and Adam Buckler share actionable insights and real-world examples in this on-demand webinar.