Neil Copping

As Vice President of Business Consulting at Verpora, Neil supports the research, development and delivery of consulting projects across the business, working across Business Insights & Performance Analytics and Access Strategy units to connect analytical insight with wider strategic and commercial thinking.

Neil brings extensive pharmaceutical industry experience spanning consulting, business intelligence, data analytics, commercial strategy and marketing. His work has included advanced analytics and forecasting, sales and marketing effectiveness, organisational change, and the integration of AI and machine learning tools.

With a PhD in Pharmacy and an MBA, Neil combines scientific and commercial expertise with a particular strength in making complex information clear and useful. He has also led and mentored teams, helping organisations improve how they use data and insight to support business performance.